Category: Email Marketing

Email Marketing tips and techniques. Sending bulk email to a growing list of opt in subscribers can give you nearly all the benefits of traditional direct mail promotions, however without the cost. Here are tips and techniques for writing compelling email messages with intriguing subject lines and compelling content that’s guarantee to get the click.

The Smart, Overlooked Way to Multiply One Piece of Content

The Smart, Overlooked Way to Multiply One Piece of Content

You promised yourself you would write for your list tonight, and the day got in the way again. Most people think the fix is writing more, but that is rarely the real problem. There is a smarter way to get a week’s worth of material out of one email you already wrote. It starts with a question most people never think to ask about their own work.