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The Smart, Overlooked Way to Multiply One Piece of Content
You promised yourself you would write for your list tonight, and the day got in the way again. Most people think the fix is writing more, but that is rarely the real problem. There is a smarter way to get a week’s worth of material out of one email you already wrote. It starts with a question most people never think to ask about their own work.
How to Turn Boring Public Records into a Hugely Profitable Business
Some of the most valuable business opportunities are hiding in plain sight. The information is public—but almost nobody has time to find it. When most people...
How to Build a Business Around Someone Else’s Audience (Instead of Spending Years Building Your Own)
The fastest path to making money online isn’t attracting millions of visitors. It’s finding the people who are already gathered together. One of the biggest mistakes...
Duolingo Didn’t Go Viral by Killing Its Mascot. It Went Viral by Making Millions of People Part of the Story.
The greatest marketing campaign of 2025 wasn’t about shock value. It was about participation. Most companies spend years trying to make a mascot famous. Duolingo did...
The AI Gold Rush Is Happening Where Nobody Is Looking
The biggest AI opportunities aren’t in Silicon Valley—they’re in ordinary businesses drowning in repetitive work. Every day, thousands of small business owners spend hours doing work...
